New media is any kind of media – indigenous newspaper articles and also blogs to music and podcasts – the are ceded digitally. Native a website or email to mobile phones and streaming apps, any internet-related kind of interaction can it is in considered brand-new media.

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New media no necessarily describe a particular mode the communication. Some species of brand-new media, such as an digital newspaper, are additionally “old media” in the type of a traditional printed newspaper. Other new media are completely new, such as a podcast or smartphone app. It becomes even more complex to define when you consider that as modern technology continues come advance, the an interpretation continually changes.

New media is any media – native newspaper articles and blogs come music and also podcasts – that are yielded digitally. From a website or email to mobile phones and also streaming apps, any internet-related form of communication can be considered brand-new media.

Earning a brand-new media level can be fantastic way to build a vast array of an abilities to work in media and technology across numerous industries.

“I think a degree in new media is the value due to the fact that it helps hone the skills necessary to succeed in this industry, prefer writing, graphic design, video clip production and also marketing,” said Christine Bord, an adjunct instructor in Southern brand-new Hampshire University’s interactions department. “This is likewise a an extremely competitive field, and many employers are looking for candidates who have a degree in media and also marketing.”

What is new Media – with Examples?

The brand-new Media academy defines new media as “a catchall term offered to specify all the is concerned the internet and the interplay in between technology, images and also sound.” That"s in comparison to “old media,” i m sorry PCMag defines as all creates of interaction that came before digital technology, consisting of “radio and also TV and also printed products such together books and magazines.”

It additionally constantly changes. As brand-new technology is developed and also widely adopted, what is considered brand-new continues to morph. When upon a time, DVDs and CDs to be the latest method to clock movies and also listen come music. Now, streaming services such as Netflix and Spotify are much more popular.

Just a few examples of new media include:

websites Blogs email Social media networks Music and also television streaming services Virtual and also augmented reality

“I think the most vital thing to recognize about new media is that it is always changing,” Bord said. “Though this does do it a difficult field because professionals have to be conscious of the continuous changes in trends and technologies, it likewise makes the a very exciting and also dynamic ar to enter.”

Careers in new Media

Media is a large industry that includes dozens of project roles the leverage an abilities ranging indigenous writing and oral communication to coding, graphics design and more. Some common job functions for someone through a brand-new media degree can include social media manager, public connections specialist and marketing executive, Bord said.

But you don’t have to work in brand-new media come leverage an abilities you construct in a new media level program. Robert Krueger teaches in’s graduate interactions program. He claimed students often go ~ above to job-related at communication and also government agencies, hospitals and nonprofits.

“We likewise see a most journalists making the change to communications, and high school teachers acquisition the following step through aspiring to come to be a professor in ~ the university level,” Krueger said.

The U.S. Office of job Statistics tracks countless positions that brand-new media experts work in, including:

Social Media Specialist

Social media specialists are professionals at representing a company or brand in the public round through social media networks such together Facebook, Twitter and Instagram. Castle create and also post content and communicate with customers.

Social media experts usually have a bachelor’s degree and familiarity with social media platforms and also best practices. BLS groups social media specialists into public relations jobs since their duties deserve to overlap. In 2018, follow to BLS, PR experts made a typical salary that $60,000.

Public relations Specialists

Public relations specialists also help maintain and improve a company’s windy reputation and also image however generally carry out so by working with media members in person and also via push releases and also other measures. Lock can additionally be in charge of various other corporate communications, consisting of speeches given by agency leaders.

Public relations specialists generally need a bachelor’s degree in public relations or a related field, such together journalism, communications, English or business. Castle rely heavily on their interpersonal, organizational and also communication skills.

Public relationships specialists make a typical salary that $60,000 in 2018, and the ar is expected to grow by 6% through 2028, follow to BLS.

Graphic Designer

As a graphic designer, you would certainly be charged with producing visual pictures using computer software to sector products and services and to tell stories. Friend would work-related with images and also text and also decide exactly how they work together come effectively connect via a website, brochure, newspaper or advertisement, follow to BLS.

Graphic developers usually require a bachelor’s degree in graphic design or a connected field. In 2018, graphic developers made a typical salary the $50,000, and the field is expected to prosper by 3% through 2028, follow to BLS.


Editors are in charge of reviewing, correcting and improving content throughout all species of posting formats, plenty of of which space now yielded to readers and also viewers digitally. Together an editor, friend may likewise be in fee of supervising writers and also working through them to boost their writing, as well as developing content and also content strategies, and also ensuring all contents conforms to her publication"s style and editorial guidelines.

Editors generally need to earn a bachelor’s degree, often in communications, journalism or English, and usually begin their careers as authors or editorial assistants. In 2018, editors made a typical salary of $59,000, according to BLS.


Photographers are a great example the a profession the has had actually to it is adapted from “old media” to brand-new media as technology evolved. Instead of film and also a arising room, photographers this particular day are armed with digital cameras and also are adept at working through a wide variety of computer software. Many photographers space self-employed and also can specialize in certain species of photography, such as:

Aerial photography commercial photography Drone photography Fine art photography News photography Portrait photography

While a college degree isn’t required, numerous aspiring photographers select to attend post-high school training programs to construct their skills. Numerous entry-level photojournalist positions perform require a degree, and business and also marketing deserve to be useful for self-employed photographers.

In 2018, photographers make a median salary of $34,000, according to BLS.

Marketing Manager

Marketing supervisors are executives who setup marketing and also advertising campaigns based upon market study and evaluation and construct strategies to promote products and also services come customers. As a marketing manager, you might likewise be charged through hiring promotions and marketing staff, meeting with clients and collaborating with other executives in a company – consisting of public relations, sales and also product advancement – to name: coordinates the duty of marketing methods within the larger company goals.

Marketing supervisors need a bachelor’s degree and also usually have prior experience working in various other marketing, promotions or declaring roles. Some employers emphasize the require for strong analytical, decision making, organizational and communication an abilities and creativity.

Marketing supervisors made a mean salary that $132,000 in 2018, and also the position is meant to prosper by 8% through 2028.

In enhancement to those positions, Krueger claimed the worth of a brand-new media level can open up some markets that might not be obvious to you.

“Just as the saying goes around every organization needs an accountant, i think the no service exists there is no a communications professional,” he said. “Most recently, I have actually come across many brand-new media specialists who job-related in-house for huge financial institutions and law firms.”

Bord agreed and also said essentially every organization needs to have actually a digital presence and so are interested in rental media professionals.

“If you have the right to think of one industry, opportunities are there is a new media position obtainable within it,” she said.

New Media Skills

By studying and working in new media, specialists in the ar can develop solid and marketable an abilities that are an useful across a vast variety of industries. Native writing, editing and also design to marketing and also public relations, these skills can assist you industry yourself to also many varieties of employers come list.

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“While studying new media, students will find out theoretical and also tactical skills in social media, video, digital marketing, public relations and other areas of communication,” Krueger said. “We look to prepare students come be leader in your field, i m sorry is why we focus on just how to strategize and offer consultation to CEOs and also C-suite members when provided a seat at the table.”

As a brand-new media professional, friend can bring value to a company or organization due to the fact that you will certainly be ready to apply your technical and also soft an abilities to adapt to the ever-changing see in the field.

“Students in this area lug know-how in the arts of messaging and also that intersection with technology,” Krueger said. “As a professor who likewise works for a large an international company, I guarantee you these are the an abilities that do communicators succeed out in the field.”

Joe Cote is a employee writer in ~ Southern brand-new Hampshire University. Monitor him on Twitter